:root {
  --navy: #1e2638;
  --navy-deep: #131a29;
  --text: #2b3245;
  --muted: #65645f;
  --bg: #ffffff;
  --alt: #f6f4ef;
  --soft-gold: #f7f2e6;
  --line: #e2ded4;
  --accent: #8f6d1f;
  --accent-light: #d7b86a;
  --max: 1180px;
  --wide: 1320px;
  --shadow: 0 28px 70px rgba(18, 27, 43, .12);
}

* { box-sizing: border-box; }
html { scroll-behavior: smooth; scroll-padding-top: 124px; }
body {
  margin: 0;
  font-family: Inter, Arial, sans-serif;
  color: var(--text);
  background: var(--bg);
  font-size: 17px;
  line-height: 1.7;
  -webkit-font-smoothing: antialiased;
}
img { display: block; width: 100%; height: auto; }
figure { margin: 0; }
a { color: inherit; text-underline-offset: 4px; }
a:focus-visible,
button:focus-visible { outline: 3px solid var(--accent-light); outline-offset: 4px; }
.container { width: min(calc(100% - 40px), var(--max)); margin-inline: auto; }
.section { padding: clamp(84px, 9vw, 132px) 0; }
.section.alt { background: var(--alt); }
.section.tight { padding: 52px 0; }

.eyebrow,
.nav-link,
.kicker,
.asset-label,
.media-caption,
.step-index {
  font-family: Montserrat, Arial, sans-serif;
  text-transform: uppercase;
  letter-spacing: .18em;
  font-size: .72rem;
  font-weight: 600;
}
.eyebrow,
.kicker { color: var(--accent); margin-bottom: 20px; }
h1,
h2,
h3,
p { margin-top: 0; }
h1,
h2,
h3 {
  color: var(--navy);
  line-height: 1.02;
  letter-spacing: -.045em;
}
h1 {
  font-family: Montserrat, Arial, sans-serif;
  font-size: .78rem;
  letter-spacing: .24em;
  text-transform: uppercase;
  font-weight: 600;
}
h2 {
  font-size: clamp(2.65rem, 5.9vw, 5.35rem);
  font-weight: 650;
  margin-bottom: 30px;
  max-width: 1060px;
}
h3 {
  font-size: clamp(1.55rem, 3vw, 2.2rem);
  font-weight: 650;
  margin-bottom: 16px;
}
p { margin-bottom: 24px; }
.lede { font-size: clamp(1.05rem, 2vw, 1.35rem); line-height: 1.58; max-width: 780px; }
.small { color: var(--muted); font-size: .88rem; line-height: 1.55; }
.muted { color: var(--muted); }
.copy-narrow { max-width: 760px; }

.site-header {
  position: sticky;
  top: 0;
  z-index: 20;
  background: rgba(255, 255, 255, .96);
  border-bottom: 1px solid var(--line);
  backdrop-filter: blur(14px);
}
.header-main {
  min-height: 78px;
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 24px;
}
.brand {
  display: inline-flex;
  align-items: center;
  text-decoration: none;
  color: var(--navy);
}
.brand-logo { display: block; object-fit: contain; }
.brand-logo-horizontal { width: 220px; height: auto; }
.brand-logo-monogram { display: none; width: 42px; height: 42px; }
.brand-mark {
  width: 42px;
  height: 42px;
  border: 1px solid var(--navy);
  display: grid;
  place-items: center;
  font-family: Montserrat, Arial, sans-serif;
  font-weight: 600;
  letter-spacing: -.08em;
  font-size: 1rem;
}
.brand-name {
  font-family: Montserrat, Arial, sans-serif;
  letter-spacing: .17em;
  font-size: .73rem;
  white-space: nowrap;
}
.primary-cta {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  min-height: 52px;
  padding: 0 24px;
  background: var(--navy);
  color: #fff;
  border: 1px solid var(--navy);
  text-decoration: none;
  font-weight: 700;
  font-size: .86rem;
  line-height: 1.2;
  transition: transform .2s ease, background .2s ease, color .2s ease;
}
.primary-cta:hover { transform: translateY(-2px); background: var(--accent); border-color: var(--accent); }
.primary-cta.light { background: #fff; color: var(--navy); border-color: #fff; }
.primary-cta.light:hover { background: var(--soft-gold); border-color: var(--soft-gold); }
.anchor-nav { border-top: 1px solid var(--line); overflow-x: auto; scrollbar-width: none; }
.anchor-nav::-webkit-scrollbar { display: none; }
.anchor-nav-inner {
  display: flex;
  align-items: center;
  gap: 30px;
  min-height: 46px;
  white-space: nowrap;
}
.nav-link { text-decoration: none; color: var(--muted); font-size: .63rem; }
.nav-link:hover,
.nav-link:focus { color: var(--navy); }

.hero {
  background: var(--navy-deep);
  color: #fff;
  overflow: hidden;
}
.hero-grid {
  width: min(calc(100% - 40px), var(--wide));
  min-height: min(760px, calc(100vh - 124px));
  display: grid;
  grid-template-columns: minmax(0, 1.08fr) minmax(380px, .92fr);
  align-items: stretch;
  gap: clamp(44px, 6vw, 92px);
}
.hero-copy {
  align-self: center;
  padding: 74px 0 82px;
  position: relative;
  z-index: 2;
}
.hero h1,
.hero .eyebrow { color: var(--accent-light); }
.hero-title {
  color: #fff;
  font-size: clamp(3.25rem, 6.8vw, 6.65rem);
  max-width: 900px;
  margin-bottom: 32px;
}
.hero .lede { color: #e6e1d7; max-width: 720px; }
.hero-actions { display: flex; flex-wrap: wrap; align-items: center; gap: 24px; margin-top: 38px; }
.hero .primary-cta { background: #fff; color: var(--navy); border-color: #fff; }
.hero .primary-cta:hover { background: var(--accent-light); border-color: var(--accent-light); }
.text-link { color: #fff; font-weight: 650; text-decoration-thickness: 1px; }
.hero-media {
  align-self: stretch;
  display: flex;
  flex-direction: column;
  justify-content: center;
  padding: 46px 0 34px;
}
.media-frame {
  background: var(--alt);
  border: 1px solid var(--line);
  position: relative;
  overflow: hidden;
}
.hero .media-frame {
  border-color: rgba(255, 255, 255, .22);
  box-shadow: 0 34px 90px rgba(0, 0, 0, .34);
}
.media-frame.hero-photo { aspect-ratio: 4 / 5; }
.media-frame.landscape { aspect-ratio: 16 / 10; }
.media-frame.portrait { aspect-ratio: 4 / 5; }
.media-frame.comparison { aspect-ratio: 16 / 9; }
.media-frame.square { aspect-ratio: 1 / 1; }
.media-frame img { width: 100%; height: 100%; object-fit: cover; }
.media-caption {
  display: flex;
  justify-content: space-between;
  gap: 16px;
  margin: 14px 0 0;
  color: var(--muted);
  line-height: 1.4;
}
.media-caption span:last-child { text-align: right; }
.hero .media-caption { color: #c4baa4; }

.proof-strip {
  background: var(--navy);
  border-top: 1px solid rgba(255, 255, 255, .12);
  border-bottom: 1px solid rgba(255, 255, 255, .12);
}
.proof-grid { display: grid; grid-template-columns: repeat(4, 1fr); }
.proof-item { padding: 28px 24px 26px; border-right: 1px solid rgba(255, 255, 255, .13); }
.proof-item:last-child { border-right: 0; }
.proof-value {
  display: block;
  color: #fff;
  font-size: clamp(1.55rem, 3vw, 2.35rem);
  font-weight: 700;
  letter-spacing: -.04em;
  line-height: 1.05;
  margin-bottom: 10px;
}
.proof-label { display: block; color: #c8beaa; font-size: .78rem; line-height: 1.45; }
.proof-note { margin: 14px 0 18px; color: #aaa18f; font-size: .76rem; }

.split { display: grid; grid-template-columns: 1fr 1fr; gap: clamp(44px, 7vw, 96px); align-items: center; }
.split.copy-wide { grid-template-columns: 1.05fr .95fr; }
.story-section { position: relative; }
.story-section::before {
  content: "";
  position: absolute;
  inset: 0 auto 0 0;
  width: 8px;
  background: var(--accent);
}
.story-section .copy-narrow { max-width: 650px; }
.story-section figure { position: relative; }
.story-section figure::before {
  content: "BEFORE";
  position: absolute;
  z-index: 2;
  top: 18px;
  left: -14px;
  padding: 10px 16px;
  background: var(--navy);
  color: #fff;
  font-family: Montserrat, Arial, sans-serif;
  letter-spacing: .18em;
  font-size: .68rem;
  font-weight: 600;
}

.diagnostic-section { background: var(--soft-gold); border-block: 1px solid #e5d8ba; }
.diagnostic-grid { display: grid; grid-template-columns: minmax(0, .95fr) minmax(0, 1.05fr); gap: clamp(50px, 8vw, 118px); align-items: start; }
.diagnostic-head { position: sticky; top: 168px; }
.diagnostic-head h2 { font-size: clamp(2.7rem, 5.4vw, 5rem); }
.diagnostic-copy { padding-top: 48px; max-width: 640px; }
.diagnostic-conclusion {
  margin: 44px 0 0;
  padding: 28px 0 0 28px;
  border-top: 1px solid #ddd0b5;
  border-left: 4px solid var(--accent);
  color: var(--navy);
  font-size: 1.2rem;
  font-weight: 700;
}

#data h2 { max-width: 1060px; }
.stat-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 0; margin: 44px 0 42px; border: 1px solid var(--line); }
.stat-card { padding: 36px; background: #fff; border-right: 1px solid var(--line); }
.stat-card:last-child { border-right: 0; }
.stat-card .number { color: var(--navy); font-size: clamp(2.35rem, 5vw, 4.7rem); line-height: .95; font-weight: 750; letter-spacing: -.055em; }
.stat-card .label { margin-top: 15px; color: var(--muted); font-size: .82rem; text-transform: uppercase; letter-spacing: .15em; }
.metric-list { display: grid; gap: 0; margin: 32px 0 42px; border-top: 1px solid var(--line); }
.metric-row { padding: 16px 0; border-bottom: 1px solid var(--line); display: flex; justify-content: space-between; gap: 24px; }
.metric-row strong { color: var(--navy); text-align: right; }
.pull-quote {
  border-left: 5px solid var(--accent);
  padding: 14px 0 14px 30px;
  margin: 48px 0 0;
  color: var(--navy);
  font-size: clamp(1.65rem, 3.4vw, 2.8rem);
  line-height: 1.28;
  letter-spacing: -.025em;
  font-weight: 620;
  max-width: 980px;
}
.chart-card { border: 1px solid var(--line); padding: clamp(22px, 4vw, 38px); margin-top: 34px; background: var(--alt); }
.chart-head { display: flex; flex-wrap: wrap; justify-content: space-between; gap: 18px; margin-bottom: 22px; }
.legend { display: flex; gap: 18px; flex-wrap: wrap; color: var(--muted); font-size: .8rem; }
.legend span { display: inline-flex; gap: 8px; align-items: center; }
.legend i { width: 22px; height: 3px; display: inline-block; background: var(--navy); }
.legend .fat i { background: var(--accent); }
.chart { width: 100%; aspect-ratio: 16 / 7; min-height: 220px; }

.phase-two { background: var(--alt); border-top: 1px solid var(--line); }
.phase-two figure { align-self: center; }
.phase-two .metric-list { background: #fff; border: 1px solid var(--line); padding-inline: 22px; }
.phase-two .metric-row:last-child { border-bottom: 0; }

.core {
  position: relative;
  background: var(--navy-deep) !important;
  color: #e6e1d7;
  overflow: hidden;
}
.core::after {
  content: "4";
  position: absolute;
  right: -2vw;
  top: -11vw;
  color: rgba(255, 255, 255, .035);
  font-size: min(55vw, 760px);
  font-weight: 750;
  line-height: 1;
  pointer-events: none;
}
.core .container { position: relative; z-index: 1; }
.core h2,
.core h3,
.core .closing-line { color: #fff; }
.core .eyebrow { color: var(--accent-light); }
.core .copy-narrow { color: #d5cdbc; }
.steps { display: grid; grid-template-columns: repeat(3, 1fr); gap: 16px; margin-top: 48px; }
.step { background: rgba(255, 255, 255, .06); border: 1px solid rgba(255, 255, 255, .14); padding: 32px; min-height: 250px; }
.step-index { color: var(--accent-light); margin-bottom: 58px; }
.step h3 { font-size: 1.65rem; }
.step p { color: #d5cdbc; margin-bottom: 0; }
.closing-line { font-weight: 650; font-size: clamp(1.2rem, 2vw, 1.5rem); margin-top: 38px; }

.arxus-section { background: #fff; }
.arxus-grid { display: grid; grid-template-columns: .7fr 1.3fr; gap: clamp(48px, 9vw, 140px); align-items: start; }
.arxus-heading { position: sticky; top: 168px; }
.arxus-logo-heading { margin: 0; }
.arxus-logo { width: min(100%, 400px); height: auto; }
.arxus-copy { max-width: 680px; }
.arxus-copy .lede { color: var(--navy); font-weight: 600; }

#about { background: var(--alt); }
.credential-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 1px; background: var(--line); border: 1px solid var(--line); margin: 36px 0; }
.credential-grid > div { background: #fff; padding: 22px 18px; }
.credential-grid strong { display: block; color: var(--navy); font-size: 1.45rem; line-height: 1.1; letter-spacing: -.03em; margin-bottom: 8px; }
.credential-grid span { color: var(--muted); font-size: .75rem; line-height: 1.4; }

#follow .copy-narrow { margin-inline: auto; text-align: center; }
.social-row { display: flex; flex-wrap: wrap; justify-content: center; gap: 14px; margin-top: 30px; }
.social-link { display: inline-flex; align-items: center; gap: 12px; min-width: 170px; padding: 13px 18px; border: 1px solid var(--line); color: var(--navy); font-weight: 650; text-decoration: none; }
.social-link:hover { border-color: var(--accent); color: var(--accent); }
.social-icon { width: 32px; height: 32px; background: var(--navy); color: #fff; display: grid; place-items: center; font-size: .7rem; }

.final-cta { background: var(--navy); color: #fff; padding: clamp(84px, 10vw, 140px) 0; }
.final-cta .container { display: grid; grid-template-columns: 1fr auto; gap: 46px; align-items: end; }
.final-cta h2 { color: #fff; max-width: 950px; margin-bottom: 0; }
.footer { padding: 54px 0; border-top: 1px solid var(--line); }
.footer-grid { display: grid; grid-template-columns: .72fr 1.28fr; gap: 42px; align-items: end; }
.footer-logo { color: var(--navy); }
.footer-logo-image { display: block; width: 190px; height: auto; }
.footer-mark { width: 54px; height: 54px; border: 1px solid var(--navy); display: grid; place-items: center; margin-bottom: 14px; font-weight: 650; letter-spacing: -.08em; }
.footer-links { display: flex; flex-wrap: wrap; gap: 24px; }
.footer-links a { color: var(--navy); font-weight: 600; }

.press-hero {
  background: var(--navy-deep);
  color: #fff;
  padding: clamp(86px, 11vw, 150px) 0 clamp(72px, 9vw, 118px);
  border-bottom: 1px solid rgba(255, 255, 255, .12);
}
.press-hero .eyebrow { color: var(--accent-light); }
.press-hero h1 {
  color: #fff;
  font-family: Inter, Arial, sans-serif;
  font-size: clamp(4rem, 10vw, 9rem);
  font-weight: 650;
  letter-spacing: -.055em;
  text-transform: none;
  margin-bottom: 26px;
}
.press-hero .lede { color: #e6e1d7; max-width: 900px; }
.bio-grid { display: grid; grid-template-columns: .78fr 1.22fr; gap: 18px; }
.bio-card { border: 1px solid var(--line); padding: clamp(28px, 4vw, 44px); background: #fff; }
.bio-card h3 { font-size: 1.35rem; }
.bio-card p { margin-bottom: 0; }
.topic-list,
.question-list { margin: 0; padding: 0; list-style: none; counter-reset: item; border-top: 1px solid var(--line); }
.topic-list li,
.question-list li {
  position: relative;
  padding: 22px 18px 22px 58px;
  border-bottom: 1px solid var(--line);
  counter-increment: item;
}
.topic-list li::before,
.question-list li::before {
  content: counter(item, decimal-leading-zero);
  position: absolute;
  left: 0;
  top: 23px;
  color: var(--accent);
  font-family: Montserrat, Arial, sans-serif;
  font-size: .7rem;
  letter-spacing: .12em;
}
.asset-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 16px; }
.asset-slot {
  border: 1px solid var(--line);
  background: #fff;
  padding: 26px;
  min-height: 210px;
  display: flex;
  flex-direction: column;
  justify-content: space-between;
  box-shadow: 0 12px 36px rgba(18, 27, 43, .05);
}
.asset-slot::before { content: "+"; color: var(--accent); font-size: 2.1rem; line-height: 1; }
.asset-slot.logo-asset { justify-content: flex-start; gap: 16px; }
.asset-slot.logo-asset::before { display: none; }
.asset-logo-preview { width: min(180px, 75%); height: auto; margin-bottom: 4px; }
.asset-downloads { display: flex; flex-wrap: wrap; gap: 8px 14px; margin-top: auto; }
.asset-downloads a { color: var(--accent); font-size: .78rem; font-weight: 650; }
.asset-slot strong { color: var(--navy); font-size: 1.15rem; }
.booking-card { border: 1px solid var(--line); border-left: 5px solid var(--accent); padding: 34px; background: var(--soft-gold); }
.booking-card p:last-child { margin-bottom: 0; }
.hidden-section { display: none; }

@media (max-width: 960px) {
  .hero-grid { grid-template-columns: 1fr 390px; gap: 40px; }
  .hero-title { font-size: clamp(3.1rem, 7vw, 5rem); }
  .diagnostic-grid,
  .arxus-grid { grid-template-columns: 1fr; gap: 36px; }
  .diagnostic-head,
  .arxus-heading { position: static; }
  .diagnostic-copy { padding-top: 0; }
  .arxus-logo { width: min(100%, 340px); }
  .final-cta .container { grid-template-columns: 1fr; align-items: start; }
}

@media (max-width: 760px) {
  html { scroll-padding-top: 114px; }
  .container { width: min(calc(100% - 36px), var(--max)); }
  .section { padding: 76px 0; }
  h2 { font-size: clamp(2.45rem, 11vw, 4rem); }
  .hero-grid {
    width: min(calc(100% - 36px), var(--max));
    min-height: auto;
    grid-template-columns: 1fr;
    gap: 0;
  }
  .hero-copy { order: 2; padding: 44px 0 58px; }
  .hero-media { order: 1; padding: 28px 0 0; }
  .hero-title { font-size: clamp(2.9rem, 13vw, 4.6rem); }
  .proof-grid { grid-template-columns: 1fr 1fr; }
  .proof-item { border-bottom: 1px solid rgba(255, 255, 255, .13); }
  .proof-item:nth-child(2n) { border-right: 0; }
  .proof-item:nth-last-child(-n+2) { border-bottom: 0; }
  .split,
  .split.copy-wide { grid-template-columns: 1fr; gap: 42px; }
  .story-section .split { display: flex; flex-direction: column-reverse; }
  .story-section .media-caption { justify-content: flex-start; }
  .story-section .media-caption span:first-child { display: none; }
  .story-section .media-caption span:last-child { text-align: left; }
  .stat-grid { grid-template-columns: 1fr; }
  .stat-card { border-right: 0; border-bottom: 1px solid var(--line); }
  .stat-card:last-child { border-bottom: 0; }
  .steps { grid-template-columns: 1fr; }
  .step { min-height: auto; }
  .step-index { margin-bottom: 34px; }
  .credential-grid { grid-template-columns: 1fr; }
  .final-cta .container { gap: 34px; }
  .footer-grid,
  .bio-grid,
  .asset-grid { grid-template-columns: 1fr; }
  .press-hero h1 { font-size: clamp(3.5rem, 18vw, 6rem); }
}

@media (max-width: 560px) {
  body { font-size: 1rem; }
  .container { width: min(calc(100% - 32px), var(--max)); }
  .brand-logo-horizontal { display: none; }
  .brand-logo-monogram { display: block; }
  .header-main { min-height: 68px; }
  .primary-cta { min-height: 48px; padding: 0 16px; font-size: .8rem; }
  .anchor-nav-inner { gap: 22px; }
  .hero-grid { width: min(calc(100% - 32px), var(--max)); }
  .hero-media { padding-top: 18px; }
  .hero-title { font-size: clamp(2.75rem, 13.5vw, 4rem); }
  .hero-actions { align-items: stretch; flex-direction: column; }
  .hero-actions .primary-cta,
  .hero-actions .text-link { width: 100%; text-align: center; }
  .proof-item { padding: 22px 14px; }
  .proof-value { font-size: 1.5rem; }
  .story-section::before { width: 5px; }
  .story-section figure::before { left: -8px; }
  .diagnostic-conclusion { padding-left: 20px; }
  .metric-row { align-items: flex-start; flex-direction: column; gap: 4px; }
  .metric-row strong { text-align: left; }
  .chart-card { padding: 18px 10px; }
  .chart { min-height: 185px; }
  .core::after { top: -2vw; }
  .social-link { width: 100%; }
  .topic-list li,
  .question-list li { padding-left: 46px; }
}

@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  .primary-cta { transition: none; }
}